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What is a Tween?
TWEENS are in a transitional life-stage that between the ages of 11-15. The US has a current population of 40+ million tweens and early teens.
Students are devouring 80+ hours of media to 1 hour of Church per week. It's not hard to guess which voice is louder in their ear.
Studies show the age of 12-13 is a transition time for kids, their lifelong values and beliefs are firming up, their faith is almost finished forming.
According to the Barna research group, the age of 13 is a defining moment. What a student believes at thirteen is what they will carry with them the rest of their life. We think that's very important for parents and pastors to know!